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cast

commercial analysis software tool
the ‘why’ machine

“You can never solve a problem on the level on which it was created.”

– Albert Einstein

cast –  the foundation for everything we do

EVOKE is pioneering the 4th industrial rEvolution in communications, social change, digital transformation, data management and data mining, through its exclusive Conflict/Commercial Analysis Software Tool (CAST). CAST is a ‘Why’ machine, equipping clients with a complete 360° data-fueled and simulation-supported picture of the world, their competitors, their customers, and how wider events and the market, is and will affect their business. 

The approach, models and methodologies developed in CAST have been verified by the U.S. Government and independent bodies as having over 90% accuracy in predicting and shaping thousands of political, social, economic and business outcomes.

This is a real contextualized understanding by translating data into useable information that generates insights for global, governmental and corporate strategies, investments, marketing and most importantly sales – creating true understanding of why consumers/citizens are making the choices they are, who they really are, what they really want and how to deliver it to them.

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CAST VALUE AND OUTCOMES FOR:

C-SUITE | BOARD STRATEGY | STAKEHOLDERS | GENERAL OFFICERS

Close High Value Transactions and Negotiations with the Best Deal

Anticipate, Mitigate and Shape Political, Social and Economic Outcomes

Predict Current and Alternative Outcomes

Test Potential Tactics in Advance to Weaknesses, Risk and the Winning Strategy

Understanding Most Likely Scenarios, Risks and Uncertainties Through the 360° Contextualization

Feasibility of Agreements on Commercial Negotiations, Anticipate Regulations or Political Influence Outcomes

Manage Stakeholder Complexity - Competing Perceptions, Interests and Capabilities - By Shaping Positive Outcomes

Predict Consumer buying habits, will to spend and why, and increase conversion

Digital Media Insights Planning Tool to plan effectively consumer segmentation, data driven personalization based on behavioral targeting and seeding.

Effectively plan digital media buys across multiple channels and platforms paid, owed and earned.

Areas of Application

*We now offer models specially designed for corporations, governments and institutions grappling with how to develop current and future scenarios for COVID-19 including financial, social, political and supply-chain modeling leveraging big data and AI through CAST.

CAST CYCLE PROCESS DIAGRAM

How we develop real-results, strategies, sustainability and legacies.

Hover over the numbers to explore our cycle process.

Hover numbers for more information

DATA MINING QUALITATIVE &
QUANTITATIVE DATA
FULL ANALYSIS DATA COLLATION
1 2 3 CAST current / past customers

payment system info / profiles

social media

evoke database

gdelt

potential customer profiles

crm / info
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• Complete environmental mapping (clients, and their full world - political, economic, competitive, social)

• 360° understanding of operational dynamics

• Guides analysts & planners through model-enhanced process

• Predictive forecasting - trends, emerging markets, business development, risk

• Models-based & evolving on real-time world dynamics

• Contracts, clients and geographical operations case boarding

• Repository of all documentation, news articles, research, analytics, press reporting
Evoke International
MULTI-LINGUAL DATA CRAWLING


QUESTIONS YOU NEED ANSWERS TO


DATA CONTEXTUALIZATION
123 Evoke International
• Customizable reporting

• Flexible visualizations

• Real-time campaign tracking

• Knowledge discovery

• Management tools

• Data handling

• Full CRM and tracking system ingestion

• Contextualization - operations, sales, market

• Measures of Performance and Effect - enabling accountability

• Work flow manager - supports staff planning

• Value-added asset to the company
understanding cast all things considered The Input cast tools (hover input and tools for more info) the output keyboard_arrow_down

UNDERSTANDING THE ‘WHY’ THE CAUSATION OF BEHAVIOR & ACTIONS

explore the cast outputs:

UNDERSTANDING THE ‘WHY’ THE CAUSATION OF BEHAVIOR & ACTIONS

leverage your data

understanding causation

Everyone has data – but the real question is, is all that data, statistics and analytics really telling you what you need to know about a complicated, changing, and contested world? Do you know the why’s behind your numbers and narratives? Data provides insights as long as the world that produces that data is stable. But if your world is shifting in ways that you don’t understand, if you don’t trust your numbers, or how far they’ll take you, you need the more comprehensive, data and simulation supported approach of CAST.

CAST is a ‘Why’ machine. It equips you with a complete 360° data-fueled and simulation-supported picture of the world, your competitors, your customers, and how wider events and the market is and will affect your business. This isn’t just more numbers, this is a real contextualized understanding – translating all of that data into useable information that generates insights for your strategies, marketing and most importantly sales – creating true understanding of why your consumers/citizens are making the choices they are, who they really are, what they really want and how to deliver it to them.

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Evoke International CAST Dubai

We look at the connection of social media/digital data and the real world, and how it applies to understand the underlying dynamics in the market. This provides a deeper sense of the fundamentals and how that translates into numbers and narratives. We give you cause and effect, track and optimize the connection and the customer journey, and what it is that helps a customer to decide to take that journey. Our predictive forecasting can also tell you where your business needs to go, help in risk mitigation, assist in identifying market, product and service gaps, and help you package your business for sale or investment in an oversaturated or booming market. 

outcomes:

Industry Specific Services from CAST:

Finance, Banking & Investment

Private & Public Consumption & Spending

Life, Health, Direct General Insurance

Commercial & Residential Real Estate

Oil & Gas

Global Tourism

Global Retail

Politics & Governance

SUPPLY/VALUE CHAIN MGMT, Monitoring & Prevention

Legal Compliance, Due Diligence & Reputation MGMT

National & Global Crisis MGMT

DIgital Transformation

The assessment gives us the foundation to improve you or your organizations access to existing and emerging markets, make a name for itself, change perceptions and win new business. It will also establish the core identity that will guide and protect the corporation for many years to come, improve its human resources, and create the systems, skills and processes that will let it continue or begin to function as a cohesive unit. This also gives your organization the ‘feel’ it desires, and the ability to act energetically and proactively. Planning and codifying internal communication procedures as soon as possible will also help ensure an organization’s employees are informed, happy, able to meet the challenges of the outside world and ultimately be more productive – creating genuine and organic external communications.

ASSESSMENT