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We can facilitate global, regional or local media buying needs for our clients - to include creating full media buying plans according to target audiences and areas for both digital and traditional marketing. We have a complete suite of alternative media buying solutions in addition to our programmatic, biddable, eCommerce and other social media buying offers, as well as organic and free media options.
media buying & ad-fraud prevention
shift happens
Digital Advertising is Broken
Ad fraud is the 3rd most profitable organized crime. And not much is being done to assuage the loss of $42 billion per year. As a result, 77% of digital ads are never seen, 55% of all web traffic is not generated by humans and 30-50% of every ad spend dollar goes to networks. Global digital advertising is now valued at over $333 billion, equaling a 50% share of the advertising industry. Over 13% of that goes to ad fraud. The media buying system is broken, but we are fixing it with our transparent display advertising platform to stop the theft. Our mission is to allow everyone to win through integrity and transparency.
Our ad audits will tell you how and where your money has been spent, where it’s been lost and who has actually seen it. Our platforms reduce your ad fraud loss to the single (nearly zero) percentages and allows you to increase your ROI, visibility and conversions for the same amount or less.”
Longevity and experience
We have proven and tested technical assets that are already in active use by people all over the world. We’ve been building and testing several core services to provide a single, consolidated and robust solution for digital advertising that is truly free from fraud. We reduce ad fraud to the single digits and increase your visibility exponentially to enhance your users experience with fresh and relevant content. With our full auditing services you can begin reaping the rewards of an ad fraud-free marketplace for your campaigns. We use the fairest and most transparent platform tools that prevent ad fraud, save you money and increase your performance, visibility and conversion.
everybody wins
key services
- Ad Fraud Audits
- Click-fraud blocking Ad Fraud Protector
- Next generation ad deployment tools
- Four-layer bulletproof tracking
- Cross-domain/cross-platform tracking
- Attribution tracking
- Lifetime customer value tracking
- Innovative ad optimization technology