Media Buying - Evoke International - Marketing & PR Agency Dubai Skip to content

media buying

Full transparency and increased RoI

We can facilitate global, regional or local media buying needs for our clients - to include creating full media buying plans according to target audiences and areas for both digital and traditional marketing. We have a complete suite of alternative media buying solutions in addition to our programmatic, biddable, eCommerce and other social media buying offers, as well as organic and free media options.

media buying & ad-fraud prevention

shift happens

Digital Advertising is Broken

Ad fraud is the 3rd most profitable organized crime. And not much is being done to assuage the loss of $42 billion per year. As a result, 77% of digital ads are never seen, 55% of all web traffic is not generated by humans and 30-50% of every ad spend dollar goes to networks. Global digital advertising is now valued at over $333 billion, equaling a 50% share of the advertising industry. Over 13% of that goes to ad fraud. The media buying system is broken, but we are fixing it with our transparent display advertising platform to stop the theft. Our mission is to allow everyone to win through integrity and transparency.

Our ad audits will tell you how and where your money has been spent, where it’s been lost and who has actually seen it. Our platforms reduce your ad fraud loss to the single (nearly zero) percentages and allows you to increase your ROI, visibility and conversions for the same amount or less.”

Evoke International - PR, Marketing, Strategic Comms, Digital Transformation Dubai

Longevity and experience

We have proven and tested technical assets that are already in active use by people all over the world. We’ve been building and testing several core services to provide a single, consolidated and robust solution for digital advertising that is truly free from fraud. We reduce ad fraud to the single digits and increase your visibility exponentially to enhance your users experience with fresh and relevant content. With our full auditing services you can begin reaping the rewards of an ad fraud-free marketplace for your campaigns. We use the fairest and most transparent platform tools that prevent ad fraud, save you money and increase your performance, visibility and conversion.

everybody wins

Between advertisers, publishers and people, our fraud-free digital advertising market place makes everyone a winner. For advertisers, our transparency tools verify engagement on a granular level, align your brand with an ideal audience and improve display ad performance. Publishers receive 88% of the revenue generated by content and online properties and people get the ads they love and actually want to see.

key services

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The assessment gives us the foundation to improve you or your organizations access to existing and emerging markets, make a name for itself, change perceptions and win new business. It will also establish the core identity that will guide and protect the corporation for many years to come, improve its human resources, and create the systems, skills and processes that will let it continue or begin to function as a cohesive unit. This also gives your organization the ‘feel’ it desires, and the ability to act energetically and proactively. Planning and codifying internal communication procedures as soon as possible will also help ensure an organization’s employees are informed, happy, able to meet the challenges of the outside world and ultimately be more productive – creating genuine and organic external communications.