About - Evoke International - Marketing & PR Agency Dubai Skip to content
Part of the Evoke A2G International Group

Where art, science, social Engineering and design meet

Who We Are

We Don’t Just Build Brands. We Build Worlds.

Evoke is a global strategic communications firm operating at the intersection of influence, perception, and behavior change. We specialize in shaping conversations that shape outcomes—merging physical realities with narrative power to deliver measurable impact in some of the world’s most complex environments.

From emerging markets to conflict zones, from government ministries to global brands, we’ve spent decades engineering trust, shifting perceptions, and sparking engagement where it matters most.

 

In a world crowded with noise, distraction, and empty headlines –

Being listened to is power. We give that power to our clients.

Who We Are

We Don’t Just Build Brands. We Build Worlds.

Evoke is a global strategic communications firm operating at the intersection of influence, perception, and behavior change. We specialize in shaping conversations that shape outcomes—merging physical realities with narrative power to deliver measurable impact in some of the world’s most complex environments.

From emerging markets to conflict zones, from government ministries to global brands, we’ve spent decades engineering trust, shifting perceptions, and sparking engagement where it matters most.

In a world crowded with noise, distraction, and empty headlines—being listened to is power.

We give that power to our clients.

What We Do

We are leaders in Strategic Communications, Narrative Engineering, Public Relations, Behavioral Research, Data Mining & Management, Marketing, Branding, Content Creation, Digital Strategy, and Web Development.

But more than that—we manage conversations:
the ones shaping markets, driving policy, building brands, or defending national reputation.

We ensure your story isn’t just heard—it lands, resonates, and changes minds.

Meet Our Team

Voices That Shape the World

Behind every great message is a strategist who knows what it means.
 At Evoke, our people don’t just tell stories—they shape the ones that move nations, shift behaviors, and leave legacies.
These are the voices behind the voices.

Leah

CEO & Founder

Dana

Group Strategy and Research Director

Gary

CBE Group International Relations and Crisis Management Director

The Architects of Influence

“We don’t just hire talent. We assemble impact architects.
Strategists, storytellers, researchers, designers, and operators—each one battle-tested and future-focused.  Together, we move the needle on culture, conversation, and credibility.”

Frank

CMG OBE
Group International Advisor

Kat

Group Account Services and Operations Director

Phil

Creative & Digital Director

Matt

Head of International Communications

Anand

Head of Brand Strategy

Barak

Strategy and Analysis Manager

Jeff

Senior Anti-Corruption & Rule of Law Authority

Real-World Proven. Globally Deployed.

“Our team doesn’t theorize. We execute.
From post-conflict environments to presidential palaces, our people have built campaigns, countered narratives, and engineered influence in over 30 countries.
Experience isn’t a tagline—it’s our baseline.”

Why We Exist

The world is being built—physically and digitally—at a pace never seen before.
Evoke exists to bridge these spaces, crafting the connective tissue between message and mission, between what’s said and what’s seen, between ambition and belief.

Whether you’re launching a product, repositioning a government, defending national identity, or expanding into new markets—we help you control the narrative, own the space, and drive the outcome.

Our Footprint

We’ve delivered across Africa, the Middle East, Central Asia, and Europe—often where the stakes are high, the environments fragile, and the margin for error razor thin.

As a woman – and service-disabled veteran-owned small business (WOSB/SDVOSB), Evoke brings a perspective few can offer—rooted in field experience, fueled by innovation, and committed to transformative outcomes.

Our DNA

We are communicators, campaign architects, creatives, strategists, researchers, journalists, designers, and digital engineers—a collective think tank that thrives where others hesitate.

We work with

Governments

To strengthen national narratives and counter malign influence

Multinationals and startups

To reimagine brand identities and scale strategic growth

NGO's

To amplify purpose and drive measurable social change

Whether developing a strategic framework, designing a data-informed campaign, or deploying a full-spectrum influence operation—our work is bold, intentional, and designed to endure.

Ready to elevate your brand?

At Evoke we don’t just market you, we engineer legacies.

Our Work

With Extraordinary clients

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No cookie cutter services here.

Help our team understand your goals, please use our ‘direct connect’ form, let’s create something amazing.

Hakkasan Fashion Nights

With Coveti

Annoushka Women's Dinner

Chez Charles Dubai

Awain Keys

Product Launch

Evoke International - Top PR and Marketing Dubai

7Days / 7Emirates 2024

Ride for Unity UAE

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The assessment gives us the foundation to improve you or your organizations access to existing and emerging markets, make a name for itself, change perceptions and win new business. It will also establish the core identity that will guide and protect the corporation for many years to come, improve its human resources, and create the systems, skills and processes that will let it continue or begin to function as a cohesive unit. This also gives your organization the ‘feel’ it desires, and the ability to act energetically and proactively. Planning and codifying internal communication procedures as soon as possible will also help ensure an organization’s employees are informed, happy, able to meet the challenges of the outside world and ultimately be more productive – creating genuine and organic external communications.

Evoke International
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